IT technologies have impacted the way industries function to a great extent. Be it the healthcare industry, manufacturing industry, service sector or e-commerce business, B2B applications featuring the latest technologies plays a vital role in driving the business growth and boosting their sales. The year 2016 saw technology explosions such as growing use of augmented reality through Pokemon Go maina, increased cyber security and security policy struggles, marketplaces gaining sales through ‘online click’ more than that from ‘in-store’ sales and adoption of more smart devices.
As we look at 2017, we can expect these technologies emerging along with more of technological innovations that will evolve and transform every business, sectors, and industries. The nature of technologies such as AI, IoT, and Big data is expected to change from personal assistance interfaces to smart devices integrated into our lives and businesses and becoming an essential commodity.
Let us have a look at the top technology trends and predictions that will impact businesses and industries in the coming year and beyond.
AI Personal Assistant Race
Artificial Intelligence driven personal assistants have been in trend in the last few years. 2016 saw the titans of technology laying the groundwork to gain control over the digital interface with a wide acceptance of Apple’s Siri and Microsoft’s Cortana and the launch of Google Assistant and Amazon’s Alexa. These tech giants have invested on their unique strengths and pursued strategies to gain greater presence across devices, geographies, and use cases. More companies and industries are expected to use Artificial Intelligence in their business plans to have a one-on-one communication with their customers and buyers and implement hyper-personalization in their business.
Smart Homes to Connected Living Solutions
Technology is bringing disparate smart home systems and devices together into a cohesive ecosystem. The year 2016 saw the launch and emergence of Google Home, Amazon Echo and Apple home that took connected living solutions to a different level. Smart devices have become an integral part of people’s daily lives. With the growing use of AI technology in home devices and systems, the smart device ecosystem will evolve and implement connected living solutions. 2017 is expected to add to connected living and intelligent home solutions and see steady improvements in the Google Home and Apple Home device launch.
IoT goes Mainstream
AI powered real-time sentient tools are the next step in the development of autonomous systems, smart cities, and computational systems. While IoT goes mainstream, more companies are focusing on such tools that are aware of their environment, context and social interactions. The rise of sentient tools will leave no industry unaffected and see the emergence in the global workforce, smart homes, manufacturing, education and smart cars. Every organization and industry will develop a platform as 2017 will be the year of platform play. Companies will be able to provide better customer experience and provide unique solutions in the IoT platform space.
Industrial IoT Play
In 2016, many industrialists implemented multiple IoT ecosystems in their business applications. In the coming year, more industry players are expected to enter the IoT market and adopt it to provide greater segmentation and thinner margins in the business. With more companies entering the space and developing their own ecosystems, players will be competing for position and setting up partnerships in the space.
Rise of Cognitive Technology
Devices are shifting from being “smart” to “cognitive.” Simple, smart devices such as machines and meters are evolving with artificial intelligence enhancements that provide more context-aware, flexible, sensory and complex capabilities. Savvy organizations in the field of banking, healthcare, agriculture, life sciences, media and entertainment, retail, real estate, travel and hospitality, oil and gas and manufacturing will use cognitive technology in their solutions and products in 2017.
Augmented Reality for B2B
The year 2016 saw Augmented Reality ushering into the mainstream with the popularity and acceptance of Pokemon Go. The trend of AR and VR is set and is expected to grow in business to business applications in the coming year and beyond. This technology is significant for the entertainment industry, but there are plenty of industries like education, healthcare, travel, retail, etc. having strong workforce that are expected to adopt this technology on a large scale.
Big Data Explosion
Most businesses use sophisticated methods to collect and harness data insights as big data has become increasingly institutionalized. To implement big data strategies into business, companies incur mounting costs and hence to offset these costs and to improve the revenue, they have started to use data-as-a-service (DaaS) strategies. The industries such as retail, banking, medical research, public sectors, etc. are likely to benefit the most from big data-as-a-service.
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